Creativity and Innovation Essay Example | Topics and Well Written Essays - 2500 words

Creativity and Innovation - Essay Example erall temperatures that are found on earth, which further results to greenhouse effects that are caused by the heightened levels of carbon dioxide among other pollutants. According to Weart (2003), global warming has been accelerating since 2005, and is further expected to increase if the environment is not taken care as would be expected particularly if there is no reduction of emission from burning fossils fuels such as coal and oil. Additionally, the rise in average have been confirmed as having far reaching effects on the general climate pattern across the world, and to human beings as well. As such, global warming has dire consequences on health, wildlife, weather patterns and glaciers and sea levels. Firstly, global warming has continuously led to high temperatures which translate to increased droughts and wildfires, heavier rainfall and numerous hurricanes across the world, and especially in Europe and Asia. According to Houghton (2008), the frequent occurrence of hurricanes that are more powerful and dangerous are as a result of warmer waters in the ocean that pumps energy into tropical storms that are potentially destructive, a situation that make easier to experience more complicated hurricanes in future due to flooding and soil erosion. Moreover, global warming has increased drought and wildfire due to greater evaporation that has been witnessed during summer, a situation that directly or indirectly leads to wildfires. Scholars associated to climate change and weather patterns have argued that when temperatures are warm they are likely to lead to heavier rainfall. Secondly, global warming has directly led to health consequences. Basically, the presence of hotter weather facilitates deadly mosquitoes to travelling for greater distance and the availability of carbon dioxide in the air makes a conducive environment for the growth of airborne diseases such as asthma and allergies. Additionally, the presence of more frequent and serious heat waves

The complex issue of hypermasculinity

The complex issue of hypermasculinity Through past experience and research, hypermasculinity has led African American culture to be defined as a culture that strongly fights for their sign of status, and sexual aggressivity and dominance appear to be highly regarded. Research has concluded that media and false misinterpretations of hypermasculinity are the main causes, and the strong influences they have are causing these dominant, aggressive and demanding behaviours. Research has been done through personal interviews, field work and observation. Perhaps present and previous research is showing a better understanding for many cultures as to why African American men display certain characteristics, in which demonstrate power and control. Furthermore studies are creating awareness for society, although they are not justifying these behaviours as being acceptable. Introduction: Life threatening situations are brought upon us every day as we walk out the front door, into the bus or into the front doors of school. Growing up in todays society and conforming to various norms, values and behaviours in which one witnesses, is traumatic and time consuming amongst young men and women, especially young African American men. Gender roles and societies expectation are presented at such a young age, this leading to pressure and unjustified behaviours, such as drug trafficking, prostitution and pimping. Within African American society, gender roles are depicted precisely and followed. Various different ethnic groups live in different parts of the world, but the status of black males in American society has been in flux for the last several decades (Lips 2001, p.5). The reasons why all these groups must show status is to prove their images of what it means to be masculine. Sentimental, submissive and superstitious (Lips, 2001, p.5) are qualities associated with females in every country. On the other hand males are more likely to be connected to characteristics resembling dominance, forcefulness and strength (Lips, 2001, p.5). In a variety of Hip Hop, Rap music video clips, the images being portrayed of how young men must behave always consists of the same factors; dominance, power, aggressivity and the tough guy. The question of how hypermasculinity is defined in African American culture and why sexual aggressivity and dominance appear to be highly regarded within this culture, has been an ideology for many. Despite false interpretation that the media portrays, and the pressure of role models and real men, the following paper will examine the main points and answers to these questions. Furthermore it will observe the use of the term nigga and gansta from an open minded point of view. Hypermasculinity defined and expressed Hypermasculinity is an extremely important sign of status for black males. Hypermasculinity is defined in the (Oxford Dictionary) as an exaggerated masculine qualities, although this term can be negative, it is also personalized when examining these behaviours as adaptive or maladaptive impassively. The term gansta for example comes from the word gangster, which means a criminal who is a part of a gang; who would want to be viewed as a criminal. The other term often miss used, is the word pimp. A pimp, is an agent for prostitutes who lives off their earnings (Oxford Dictionary). Today pimp is being used to refer to guys who sleep with many girls, or the ones who can pick up any girl they want. Where will society draw the line, and who comes to decide whether one corresponds to the definition of a man an adult human male, sometimes also used to identify a male human regardless of age, as in phrases such as mens rights (Oxford Dictionary). DeReef examines African American behaviour and defines masculinity to the degree where a male is able to successfully manifest their attributes (DeReef, F. J. 2006, p.46). These behaviours are being shown in different ways where males are modifying or distorting their real behaviours in order to conform into society, as to what seems to be correctly acceptable. Over a long period of time until today black compulsive masculinity has been a dysfunctional response to solving racial domination and has been causing more problems within the environment. In other words black compulsive behaviours is an ideology composed of African consciousness, in which has created a reactionary masculinity in many African American males who seek to imitate their white male counterparts (DeReef, F.J. 2006, p. 47). According to Wolfe African American males strongly believe it is hard to achieve masculine identity through usual work or responsibilities. They are justifying their behaviours through assumption s in which they believe that they are the only ones who must work hard and have responsibilities in order to achieve masculine identity. Maladaptive hypermasculine behaviours such as drug trafficking, or being a pimp are the ones being justified because there is not enough employment opportunities given to black men. There has been a correlation between joblessness and higher incidence of various maladaptive behaviours. Hypersexuality and homophobia Black males, especially young men are so afraid to be referred to as wimps, or homos, that they have even created the term no homo (Masculinity, homophobia and Hip Hop, n.d ),. The term No homo must be said at the end of each sentence, in order for people not to think they sound gay, or they said something gay. During an interview regarding the term no homo, males claimed not to be reinforcing that their not gay because they know theyre not, but they are just making sure that when they speak others dont assume theyre gay. Homophobia is a big issue that has aroused and has become serious within the generation today. Elijah G.Ward, discusses how the black churches are also encouraging homophobia amongst black males and most of the time those who are against homosexuality are uncertain of their own sexuality and fear that they will be categorised as a community. This strongly emphasizes their powerful beliefs that heterosexuality is the right way. Many cultures do not support homosexual ity, a significant amount of black people according to Elijah G. Ward, see homosexual relationships as unacceptable and morality wrong p.494. In the black community a famous gansta-rapper Ice Cube has implanted in one of his famous songs true niggers aint gay (Ward, G.E .2005, p. 497). Homosexuality is seen to be a sign of weakness and is associated with feminine characteristics, these also encouraging labels towards men such as fags or queers. The black church strongly enforces that homosexuality is not what a man is and a man should be violent, demanding and have control. Their main priorities are their labels and they pay close attention, not to be called sissies which is the opposite of being cool. They want to portray that hard core gansta rapper role model who is an intensified, black male cultural reflection of patriarchy, sexism, hetorosexism and gansta-style (Ward, G. E. 2005, p. 497). Violent behaviours and gansta Throughout history, the black population have undergone several changes some harder to adapt to then others. The main issue with behaviours constantly changing and deviance sometimes being accepted, is when you adapt to an aggressive dominant behaviour you dont want to let go of that control you have obtained. A problem which has occurred and is important to understand is to know the difference between, understanding what you have been told and believing and making your own judgements accordingly; if it is right. For example in the black society it is a sign of status, to sleep with as many women as possible. William, A. Wolfe, summarize in their article that it is right to deceive a girl in order to have sex with her (Wiliam, A. Wolfe 2003, p 848) and that they dont believe in the use of the condom for a simple reason that they would be undermining their masculinity (Wiliam, A. Wolfe 2003, p. 848).Black males have been socialized into using their penis as a way to achieve manhood . Different expectations within a culture or society and how values have changed over time. This has also caused many African American women to fear their partners, and studies say that a woman has been in an abusive relationship is more likely not to speak up and fight her partner. In regards to sexuality and power the black African American society believes that when sexual aggression exists in a relationship (Wiliam, A. Wolfe 2003, p. 848 ), this shows violence is involved therefore he is a man; concluding violence is manly. Adolescent black males are also accounted for having a higher victimization rate than any other racial or age group (Gregory,S. 2007, p 371). African American women compare to their counter parts are the ones to usually get involved in abusive relationships and stay quiet due to their surroundings and or an abusive father. African American women are more vulnerable and listen to their partners when they use aggressive behaviours. This also brings out statist ics which show that over fifty percent of babies are born to minor females, fathered by African American men. They also show that the father is usually on average 26.1 years older (Wiliam, A. Wolfe 2003, p. 849.From this one can clearly conclude that a young African American female is no way has interpersonal skills and dominance over her partner to demand the use of a condom. Furthermore, black males are often taught or trained to control their emotions internally towards exercises that stimulate minor frustration, although this does not emphasise the power that long term maladaptive, self destructive and life threatening (Gregory, S. 2007,p.386) consequences have above it all. An infant who is brought up in a dangerous neighbourhood, attended an unsafe school and dealt with racism is more prone to recognize feelings towards aggression and violence. Black men who have experienced a tragic event of a life threatening situation will want to be prepared if it ever happens again, this is why Gregory, S. discusses the use of carrying of a weapon. In most neighbourhoods today and schools, young teens will not walk around with knifes and use it as an excuse of security purposes, although in neighbourhoods where there are at least three people getting stabbed every day, these young kids want to feel safe. The college of New Jersey evaluated that males are more l ikely to carry a weapon than females, and a survey in 2007 showed that 27% of boys did carry a weapon (Gregory, S. 2007, p.369). Carrying a knife or a gun is a sign of security, despite its encouragement towards violent behaviours. A weapon stimulates the fight or flight response which is a decision you make when experiencing a dangerous situation. Is the individual going to walk away, or will he make a decision and fight. In a situation where someone is carrying a weapon, almost one hundred percent of the time if they feel secure enough to fight and win, the weapon is their support and will cause them to partake in this dangerous behaviour. Statistics show that in 1994, gun control accounted for approximately 1,700 Black youths aged ten to nineteen (Gregory, S. 2007, p 368). The following statistics tell us that most of crime is being committed at a young age by youth. Young children are the ones who are victimised, especially in schools in poor neighbourhoods and the fear they exp erience is unpleasant and it creates an awareness of danger. Hip Hop; a justifiable reason leading to hypermasculinity The third point, if not one of the most influential one in society influencing power, dominance and control is Hip Hop. As a whole Hip Hop has become a culture for most black African American men and this has brought up a new image of acceptable behaviours and hypermasculinity. Many video clips you watch or lyrics you read are not only full of vulgar language, but its always a battle over a girl, power or insulting someones mother. Rap has created a new lifestyle for young men, and also many role models like Eminem, 50 cent and Tupac. Luxury has also become a big part of status. Many African American men today believe that rap is a way to express their true black life. There are different kinds of rap music, this having an influence on different kind of behaviours that are being acted out in society. Rap is categorised using five different forms. Teacher-rap, nation conscious rap, gansta rap, player/lover rap, porno rap and last religious rap (DeReef,F.J. 2006). These different kinds of rap all influence different ideas from social commitment to struggle, romance, sexual aggressive behaviours and spirituality of Christianity and Islam. It is amazing to listen to a rap song and interpret all these different ideas, and thinks to yourself, how can a young fifteen or sixteen year old kid understand this. What is being said is sometimes due to a personal experience or the rap artist is expressing his feelings and or emotions. Media has shown violence to be a part of masculinity, that it has become a norm and is no longer deviance within society. Statistics show that one in four men will use violence against their partner, and eighty-five percent of murders are being committed by men. As one can witness sexuality, criminality and violence play a strong role as being partners. Hip Hop role models like Lil Wayne display high rates of criminality for young African American men, and also use violence and strength towards sexuality. Young males are being brain washed and influenced in regards to these being the real characteristics of men and its a direct justification for hypermasculine behaviours. Roots of slavery The 17th century African American slavery was devastating and today has become a part of history. Slaves were not entitles any equal rights compare to what other had. They were demanded to do hard labour work and were treated with cruelty. Slaves were working ridiculous amount of hours a day and werent even treated as human beings.These slaves were being sold as if they were commodities from city to city. Slaves were seen by many as a different class of people in society. Many slaves tried to fights their master although there was not much success as they would be arrested or sent somewhere else. Slavery today plays a role on how society view black males and how they view themselves compare to society. The word nigga The word nigga is a good example or a word that has different meanings and that has been re-appropriated in society depending on who uses it. The word nigga comes from the word nigger which was originally used to refer to black people. The word was also used in the time of slavery for the black who were trying to escape. Today many African American men use the word amongst each other like white people would use the word brother. Although if a white person were to use the word nigger it is seen as insulting and some African American men take it to the extreme of being offended they might even beat someone up. Nigger for the African American culture is a sign of self identity amongst one another and pride. It is a moment in time of history and they want to hold onto this. In the 1970 the word nigger was seen as racists, offensive and as early as today it is a word that many will refrain from using. Slavery and hypermasculinity Men have enslaved other men to show their mastery over them, and think it is a weakness to show or express their feelings towards other human beings. Patriarchal masculinity has caused problems that are so complex. Long after legal racial segregation ended ( Lips, 2001, p.2 ), it is still clear how the white society treats Black men. Unless close attention is being payed to little factors which make a difference; often Black men are referred to not as men but as boys (Lips, 2001, p.20). Black men lived through times where they were never given the same privileges as white men, and they always had to earn their masculinity, most of the time not feeling good about being a man. Black males were always viewed as inferior to other cultures and always had to prove themselves one way or another. They were always stereotypically related to drugs, poverty and violence. Black American youth during the period of black power to Hip Hop, were denied opportunities to exercise their citizenship; th is having an effect today, they dont want to fall back down beneath everyone. Being denied opportunities, rights and not able to achieve personal goals has stuck with the black society until today. Not only is being labelled black a mental damage, but creates physical aggression as well. It seems that an individual who has been constantly emasculated over the years would at least try to conform to the dominant culture in hope of their being some acknowledgment of acceptance. It has been proven throughout society especially in the United States, that growing up as a black male has been a tough process. Being a black male is a burden at times because some people see and think of me, and men like me, as menaces to society. The masculinity that has been a part of my life has been one that has been used to oppress others and oppress me (Clifford, A. 2006, and p.4). The status of poverty for African American youth is the one that is the most revealing. In 2001 among all American children under the age of eighteen, the poverty rate was sixteen percent, but it was three times as high for black children; 30 percent (Collins, H, P. 2006, p.3). Black youth are the ones who are affected the most by social problems. Increasing employment opportunities for African American males would be ideal, this would give them a better environment, better surroundings and influence them that they are like the rest of the society. This is also why many black males rape, because that act of aggression towards a women is a form of status in which they would use in a workplace which is often not available for them. In other words, having the right to work and live a normal life style, will affect them positively. Several African American men have shaped their understandings and realities based on the past and keep exercising those actions. Having a normal life style r emains a dream for many black youths living under the age of eighteen. The main problem that touches upon poverty is the ineffectiveness of political strategies that strive to resist it (Collins, H, P. 2006, p.9). The civil rights movement was the primary strategy to solve racial integration, although African American politics are trying new social challenges to meet old responses. Despite some accomplishment, African Americans are frustrated because they dont see anything opening up ahead of them and they are still dealing with high unemployment rates. Beyond social problems resulting to poverty, unemployment and lack of civil rights, masculinity today is a big part relating to the past. African American societies have developed strong personalities to prove who they are and what they are capable of. For instance when you look around today, you will see more black males working, neighbourhoods are less poor and opportunities and chances have been and are being given to black commun ities. Considering that young African American males occupy such a visible position within society, they have demonstrated a zero tolerance for race, nation, gender, age and sexuality (Collins, H, P. 2006). All these different aspects that influenced black men have created the drives towards manhood today. When black men were in slavery they were being ordered around and always given commands; comparing that to this new generations they are the ones who are in control, and for the most are the ones giving commands. Conclusion: The issue of hypermasculinity is one that is quite complex and a total solution cannot be found. Research has shown that African American men believe in proving themselves as real men; this leading to behaviours in which can no longer be controlled. These actions are being tolerated by society today especially for young black males. Sexual aggressivity, dominance and hypermasculinity are highly responded within the culture for a countless amount of reasons. Media is portraying false misinterpretations as to what it means to be masculine, there is always a constant pressure being brought upon black males which enforces violent and controlling behaviours and they are being accepted as normal. Thirdly, African American culture has such a strong influential past of slavery that their culture is looking at society through a different lens. Black male needs to accomplish giving themselves an identity that will cause them to be comfortable with themselves. Ideally black males should critically assess the dominant cultures norm of masculinity instead of reworking the norms to satisfy their social situation. Many black males have failed to see the problem of the dominant cultures norms of masculinity in their lives. Society in general has labelled black men as being dangerous, and regardless if you know the person or not before even speaking to many black men they fall into that category that they are violent, dangerous or a sex maniac. Society has enforced black males to feel this way and cause them to do things in which they shouldnt do. It has caused a psychological problem which is hard to erase. In no way do African American men believe they can show weakness, this would mean they are not men. Violence in the media is glorified, and is exposed to children of all ages. Police will not hesitate to use violence against s uspects, and these young black males are often the targets of violent behaviours in their neighbourhoods; drugs, rape, gang related fights or domestic violence.

Cronon on Education :: Teaching Education

Cronon on Education Having read Victor's story not realizing until the very end that "Victor" in the story was the author made it much more confusing! I realize that the issue here is about racial and social discrimination as well as about education and following your own ideals instead of the rest of society's. He displays this through the various characters and stories throughout the essay as well as his own personal accounts. The reason and logic behind his paper is shown through the different examples, such as in the classroom with the different students of different gender, race, social standing, etc. I find his ideas much harder to follow as they are much less clear-cut than Cronon's. He likes the idea of changing education and making it much more true for the student instead of "protecting" them from some evil within society. The idea of having children read several versions of Cinderella to become more learned of the different cultures and the actual societal concerns instead of just being a children's story really makes sense. He presents this in a way that you cannot help but agree, it sheds light on many things for me as I am sure it did for others. Cronon writes of liberal education in modern society and what it means him. He tries to condense liberal education down for the reader, as he thinks that society has let it become too broad of a term. Making "lists" for a person's education can make them forget the real purpose that it is to "nurture human freedom and growth." (p.113) He then makes a list of his own ideals of what liberal education should provide the student the student with. (of what qualities they should pocess after being liberally educated) He deems liberal education in society today as having had become too broad and that the real purpose has been forgotten.

Benihana Case Study and Notes on Deep Change

Case Study Component: Benihana of Tokyo 1. What are the differences between the Benihana production process and that of a typical restaurant? Benihana focuses on creating a dining experience that is not just about the food and service as most other restaurants do. Benihana emphasizes customer entertainment whereas when you eat at a typical restaurant you and your family, friend, or partner have to create your own entertainment. By using the hibachi table where chefs make the food right in front of you, Benihana puts on a show for their customers.The interior design and the vibe of the restaurant makes the entire experience feel authentic and special for the customers 2. How does Benihana seat the maximum number of customers? By designing the restaurant’s floorplan in a strategic way, Benihana is able to maximize the usage of each square foot. Benihana decided to take away employee space and use it to create more space for tables. This employee space includes creating an effici ently smaller kitchen as well as the employee pass-through, back room, and bathrooms. 3.How does peak-time differ from non-peak-time? At non-peak time hours, customers are given more time and comfort to be able to enjoy their meals and dining experience at the restaurant. At the peak-time hours, Benihana employees focus very intensely on having quick table turnover to maximize the number of customers they can get. For peak-time hours usually customers are there for around 45 minutes whereas during non-peak time hours customers are usually there for around 90 minutes. 4. What is the role of â€Å"entertainment† in the restaurant?As mentioned before, Benihana places a great emphasis on entertainment unlike most other restaurants. When customers come to Benihana they are paying for the experience and for their entertainment value. Entertainment is central to Benihana’s business model because it is one of the biggest reasons for why customers come to their restaurant. Deep Change: How Operational Innovation Can Transform Your Company. a) If operational innovation is so beneficial, why don’t more companies adopt it?Operational innovation is very beneficial but companies have to weigh the benefits and costs of changing their operations. Companies also need to consider whether these benefits are short-term or long-term benefits and whether it fits well in their business model. New technology and innovation does not always prove to be a good idea hence why many companies see it as a large risk. Another problem that companies face with operational innovation is finding someone who will tackle the challenge of bringing it into the workplace, properly installing it, and teaching all the other employees how to use it.A lot of people at the high management levels often do not see the need for operational innovation if things are already smooth and steady so they often overlook a potential future need for operational innovation. It is a big organization al change which requires a lot of time and more often than not, people are not very willing to change the way they work especially if it requires time and effort to learn how to use it. b) How can firms accelerate operational innovation? Companies should look at other role model companies within their industry.They can see how operational innovation has worked for them and see how it can be incorporated into the company. Firms need to also understand and identify what they want to be and what their goal or vision is for the company. By doing this, firms are able to see if certain operational innovation will allow them to reach their goal. Companies also need to identify and defy a constraining assumption because every operational innovation â€Å"defies an assumption about how work should be done. If the company carefully chooses an operational innovation and implements it into their company properly, the operations of the company will be transformed for the better, especially in t he long-term. c) Does operational innovation provide a sustainable competitive advantage? If the innovation is unique and efficient, it will provide the company with a sustainable competitive advantage. However, if a company steals the innovation from another competitor, it may help them compete even more intensely but it does not mean that it is a sustainable competitive advantage.

Height: Width of Limpets Across Different Zones

Rocky Shore Ecology: Holbeck Beach This study was conducted to deduce whether the height to width ratio of limpets altered across the three main zones on the shore: upper, middle and lower. It was carried out on Holbeck Beach, North Yorkshire, where limpets were measured in all three zones using random sampling. We found a significant difference in the height to width ratio between the upper and lower shore and upper and middle shore. This is due to many factors, including the threat of desiccation and strong waves. Limpet Patelle VulgataRocky ShoreEcologyHolbeck BeachUpper ShoreMiddle ShoreLower ShoreCallipers QuadrentRandom SampleDesiccation INTRODUCTION Common limpets, Patella Vulgata, are found, on rocky shores, wherever there is an area firm enough for attachment on rocks, stones and in rock pools. [1] The common limpet is commonly found on Holbeck shore in relatively high abundance. Patella vulgata are in the taxonomic group gastropoda, and the family acmaeidae. They are abunda nt on rocky shores of all degrees of wave exposure but a high density of seaweed makes it harder for the Patella Vulgata to attach itself to the rocks, so limpet density is reduced. 2] Patella Vulgata have the ability to use their mucus and their ‘foot’ to clamp down upon the rock with considerable force. This allows them to remain safely attached at all times, despite strong wave action and the threat of desiccation during low tide. When the limpet is fully clamped onto the rock it is almost impossible to remove them. The common limpet is a temperate species, so is found mainly across Europe, spread from Norway to Portugal. The grey conical shell of Patella Vulgata can reach a width of 6cm and height of 3cm with ridges radiating from the central apex.The muscular foot of the limpet is usually a yellow colour and attached to the smooth interior of its shell. [3] Limpets graze upon algae, which grows upon the rocks where they live. They can scrape the algae with its radu la (a tongue coated with many rows of teeth) as they slowly move across the rock surfaces. The Patella Vulgata always return to the same spot, known as the homing scar, before the tide withdraws. The shells grow to match the contours of the rock in order to form a strong seal, protecting them from desiccation and also predation.They find their way back to the same spot by using chemical cues, finding their own mucus track and following it back to their home point. [4] Limpets are the prey of a variety of creatures, including seals, fish, shore-birds, starfish and humans. The limpets have two defences: fleeing or clamping down to the rock. They can determine which would be the most effective by detecting chemicals in the environment. Patella Vulgata have the general lifespan of 10 years but this can be drastically changed by the rate of growth. If there is an excess of food, the limpets grow exceedingly quickly but generally only live for around 3 years.However, if food is sparse, li mpets usually grow very slowly but can live up to 20 years. [5] Patella Vulgata are hermaphrodites and undergo a sex change during their life. At around 9 months they mature as males, but after a couple of years they change sex and become female. Spawning occurs annually, usually during the winter months as it is triggered by rough seas, which disperse the eggs and sperm. [6] The larvae has a pelagic life of about 2 weeks and then settles on rocks at a shell length of about 0. 2 mm, usually in rock pools or areas that are constantly damp. HYPOTHESISOur hypothesis states that there will be a difference in the height to width ratio of limpets on different parts of the beach: lower, middle and upper. The null hypothesis states that there will be no difference between the height to width ratio of limpets on different parts of the beach: lower, middle and upper. METHOD We visited an exposed rocky shore at Scarborough in order to deduce whether the height to length ratio of limpets change d across different zones of the shore. Initially, we had to identify the different area of the beach and we did this by using different types of seaweed and levels of diversity as an indicator. 7] The upper zone, also known as the high tide zone, does not have enough water to sustain large amounts of vegetation. [8] The predominant organisms are anemones, barnacles, hermit crabs and limpets. The rock pools in this area are inhabited by large seaweed and small fish. The middle shore, or middle tide zone, is submerged by water for approximately half of the cycle. This means that there is the capability to support much more marine vegetation, specifically seaweeds. The organisms found there are more complex and larger in size than further up the shore. 9] The rock pools can provide a suitable habitat for small fish, sea urchins, shrimps and zoo plankton. This area is more diversified than the upper shore. The lower shore, or low tide zone, is mostly submerged underwater. The most notic eable difference of this sub-region is the large diversity of different types of seaweeds. Organisms found in this zone are generally less adapted to periods of dryness. The creatures are generally the largest and most complex organisms on the shore as there are more sources of food as marine vegetation flourishes.The way that we sampled was random, meaning that every point is equally likely to be selected, and selection of one point does not change the probability of including any other point. [10] Once we had deduced the zones, we picked a random point in the zone, which was always the origin, and used a random number chart to decide how we far would walk before putting down the quadrant. We then measured the height and width of all the limpets inside the quadrant. In order to measure the limpets accurately we used a set of callipers; the callipers were positioned from the posterior end of the shell to the anterior.On average we measured 27 limpets per zone. We did not calculate a running mean but we knew from other students that variation decreases in the region of 20-25. We collected the data using a simple tally, adding to it during the day. RESULTS Lower to Middle Shore My hypothesis was that there would be a significant difference in the height to length ratio of limpets found between the lower and mid shore. My statistical test gave a t-value of 1. 3 at 52 degrees of freedom. This value is not large enough to give me any confidence that there is a statistically significant difference, as it is below 1. 8; therefore I must reject my hypothesis and accept my null hypothesis that there is no significant difference between the height to length ratio of limpets found between the lower and mid shore. Middle to Upper Shore My hypothesis was that there would be a significant difference in the height to length ratio of limpets found between the mid and upper shore. My statistical test gave a t-value of 3. 3 at 50 degrees of freedom. This value is larger than 2. 70, giving me a 99% confidence that there is a statistically significant difference and therefore I am able to accept my hypothesis. Upper to Lower ShoreMy hypothesis was that there would be a significant difference in the height to length ratio of limpets found between the upper and lower shore. My statistical test gave a t-value of 3. 2 at 52 degrees of freedom. This value is again larger than 2. 70 giving me a 99% confidence that there is a statistically significant difference and therefore I am able to accept my hypothesis. CONCLUSIONS The data we collected shows that the smallest limpets found on the Holbeck shore were on the middle shore. We found that, on the lower shore, the limpets had the smallest height but the largest width.This can be explained as they are the affected most by strong waves and are most at risk of being washed away. To combat these problems they have a shallow but wide shell to give the largest area for the muscular foot to hold onto the rock. Also, the limpets at the bottom of the shore are underwater for the longest time. This means that they have less problems combating desiccation than limpets in the other zones. This allows for a larger circumference of the shell, as it is not as essential to have a perfect seal to the rock. [11]On the upper shore, the limpets we found were generally taller with a smaller base of their shell. Being far up the beach, they do not have as many strong waves which may wash them from their rock so they do not need as large an area for the muscular foot to grip the rock. However, the smaller circumference lowers the chances of having an imperfection in the shape of the shell compared to the homing scar, meaning that a perfect seal will be created. This is of paramount importance as they spend most of their time exposed and in the sunlight – meaning desiccation could easily occur. 12] To help prevent desiccation, the tall shell allows water to be trapped inside, creating a small pool and allow ing the limpet to survive whilst being out of water during low tide. FURTHER DISCUSSION Apart from the threats of desiccation and strong waves, there may be other factors which influence the growth of limpets in different areas on the shore. One factor would be the feeding time available for limpets. [13] Limpets further down the shore spend more time underwater so they have more time to graze where as the limpets further up the shore have very little time under water so have very little grazing time. 14] The amount food eaten may in some way affect the growth patterns and development of the conical shells. Another factor is salinity. When the shore is submerged regularly by sea water, the salinity generally remains stable. However, in areas with an abundance of rock pools may have varied salinity levels. As rock pools constantly dry out, due to exposure to warm temperature, the water evaporates leaving behind the salt. [15] Overtime the salinity levels become high, making the rock pool inhabitable to many creatures, including limpets which can only tolerate normal sea water salinity. 16] Fluctuations in salinity alter the water potential and may cause cells in the limpet to become turgid or flaccid – both of which are dangerous. REFERENCES [1] – RG Evans (1974). Biology of British Limpets: Page 411. Found on 12. 10. 12. [2] – I Cockcroft. Website: Gyllybeach, Common Limpet. Found on 13. 10. 12. [3] – Fish, J. D. & Fish, S. (1996) A student's guide to the seashore. Second Edition. Cambridge University Press, Cambridge. Found on 13. 10. 12 [4] – Website: pznow, Limpets. Found on 14. 10. 12. [5] – Hill, J. M. , (2000). Patella vulgata.Common limpet. Marine Life Information. Found on 17. 10. 12 [6] – BBC (2005) Website: BBC, Science and Nature, Animal Fact Files, Common Limpet. Found on 12. 10. 12. [7] – Vipera, T. Website: Life Under The Sea, Zonation. Found on 18. 10. 12. [8] – YPTE (2010). Website: ypte, Environment, Rocky Shore Ecology. Found on 15. 10. 12. [9] – Rothery M (2005) Rocky Shore Handout. Found on 20. 10. 12. [10] – R Easton, Hall J. Website: Stats Glossary, Sampling. Found on 18. 10. 12. [11] – Norfolk WT (2011). Website: Norfolk Wildlife Trust, Wildlife, Common Limpet. Found on 20. 0. 12. [12] – J Adams (1999) â€Å"A Comparison of Width and Height of Common Limpets Between a Sheltered Shore and an Exposed Shore.. Found on 20. 10. 12. [13] – Levinton J. S. (1995) Marine biology: function, biodiversity, ecology. Oxford University Press. Found on 22. 10. 12 [14] – Bennett, I. (1987) W. J. Dakin's classic study: Australian Seashores. , Angus & Robertson, Sydney. Found on 22. 10. 12. [15] – Wars (2011). Website: Limpet Wars, marine science. Found on 20. 10. 12. [16] – Knox G. A. (2001) The ecology of seashores. CRC Press. Page 557. Found on 20. 10. 12